Definition: Google Search Console

Google Search Console is a free tool offered by Google to help website owners monitor and maintain their site’s presence in Google Search results. It provides information about a website’s search traffic, performance, and any issues that may affect its visibility. The console includes data such as the number of clicks, impressions, and average click-through rate for a website’s search listings, as well as information on which keywords people are using to find the site. It also alerts website owners to any crawl errors, security issues, or other technical problems that may impact the site’s search visibility. By using the Google Search Console, website owners can gain valuable insights into their site’s performance and make the necessary changes to improve its visibility in search results.