Definition: Google Hummingbird

Google Hummingbird is a significant update to Google’s search algorithm that was released in 2013. The update was designed to improve the understanding of the meaning behind a user’s search query and provide more relevant and accurate search results. Google Hummingbird placed a greater emphasis on the context and intent behind a user’s search query, rather than just matching the keywords, in order to deliver more personalized and relevant results. The update also improved the handling of conversational and long-tail search queries, allowing users to ask more natural language questions and receive more meaningful answers. Google Hummingbird marked a major step forward in the development of Google’s search algorithms and has helped to maintain its position as the world’s leading search engine.